USER DANDRUF posted
Don't donate to Pokerstars' "Haiti Relief Fund"... unless you want your hard earned cash to go towards subsidizing Pokerstars' marketing efforts.
Before you jump down my throat and accuse me of being a heartless Jew, allow me to explain...
In December, 2004, Indonesia and several other countries were devastated by a tsunami. I'm sure you all remember.
I watched the news footage of the situation, and I felt really bad for the people affected by it. I saw that Pokerstars was collecting donations for aid to the area. It seemed like the right thing to do. I shipped $100.
I felt good about my token donation, until I saw the way everything unfolded.
Pokerstars ended up collecting something like $187,000 in donations. I was happy to see that they matched it, as my donation was now essentially doubled. Then I read a bit more and realized what was really going on.
First, Pokerstars upped the "match" to where the total donation ended up at an even $400k, instead of $374k or whatever. What's the problem there? I felt like my donation was basically useless, as Pokerstars would be donating the same $400k whether or not I contributed my individual $100.
But, okay, I could live with that. I rationalized that my donation made up part of the $187k, and that it was a small piece of the large figure that Pokerstars more than doubled. For example, I figured that had they collected $91k instead of $187k, they would have only donated $200k, so my donation (in a way) still made a difference.
Just as I convinced myself to be okay with the whole thing, something disturbing appeared on my television.
I was watching a very high-profile, highly-watched telethon for the tsunami victims. Suddenly, there was a big presentation of a large gift to the Red Cross. Yes, Pokerstars was donating $400,000, and they got substantial airtime, as Lee Jones arrogantly walked on stage and bragged about the site's generosity.
That's when I realized what was really going on.
This was all about marketing.
Pokerstars got huge exposure by getting substantial airtime on a very highly rated TV special. This was basically a $400,000 commercial for Pokerstars -- and the players footed nearly half the bill! My $100 was sadly part of that. I felt duped. To add insult to injury, Lee Jones did not give the players any credit for the donation. It was simply $400,000 from Pokerstars.net.
Did the saga end there?
Not exactly.
Pokerstars screwed up awhile later and accidentally released a list of some people who donated, referencing their screen name with their real name! The details of this are a bit fuzzy now, but Pokerstars sent out an apology for this breach of privacy, and allowed the affected parties to change their screen names.
What a mess!
Anyway, if you donate to this Haiti Fund, I guarantee that they will be using it as some sort of marketing ploy, and they'll take all of the credit.
If you want to donate to Haiti, do it through a legitimate charitable organization that isn't doing it to grandstand or sell something.