Is it really that strange, though?

When the usual suspects come running in to **** on a transgender person, that's not strange at all to me. It's like when a dog runs after a ball you throw, your reaction shouldn't be "Oh very strange why did he do that?"

I'm curious about some other examples of people being promoted or becoming sponsors of something because they fit some identity category.

Like Michael Jordan didn't become the face of Nike because he is black but because he was really good at basketball, but what are the other Dylan analogs here?

Kamala Harris

It seems like it's more likely the case that the prevalence of identity politics nowadays has affected your perceptions such that you think that this has been going on for decades, but in reality it's actually quite new. (i.e identity politics induced brain rot).

I'm pretty sure though that in the past, people became famous for doing notable things like winning sports competitions, being good musicians, appearing in popular movies or TV shows, etc.

Yeah that's a good one. Traditionally you want your VP candidate to be someone who can help you in a battleground state, although Trump didn't go that route either with Pence.

He wrote a book called The 12 Rules of Life or something like that. He recorded the Audible version of it. That's just Jordan Peterson.


None of this would be forefront if people didn't bash gays for decades upon decades.

To be clear, I'm not suggesting it's strange that any particular people are doing this, but that it's a strange thing to do in the first place. Not surprising, sadly, but strange.

Companies have been targeting demographics for decades; I can't imagine how this is even debatable. Whether it's gender, or nationality, or socio-economic status, or age, or people who prefer Ford trucks over Chevys, or like pop music more than country, this has always been the case, and always will be. And to target said demographics, using a person that is well-known and/or respected by that group to advertise their product is an obvious and common strategy.

People who enjoy basketball seem like a good demographic for a running shoe company to target.

You've missed the point again.

Imagine an alternate universe where it's not just transgenders that are celebrated but also transracials and transagers.

There are people all over TikTok who have changed their race or identify as an different age. They now get sponsorships for all sorts of products.

The original point was that celebrating people solely on the basis of their identity sets a bad example. It has nothing to do with certain demographics being targeted. This isn't about the demographic it's about the sponsorship.

Again, I don't care and it's not my argument. I do care though that you keep butchering it.

I'm not missing the point, I'm making a point that a company marketing to a particular demographic is simply what they do as a natural course of business. If some posters want to draw a weird line around targeting transgender people, maybe they can explain why we should all find that so problematic.

It has nothing to do with transgender people-- that's just you continuing to miss the point.

It has to do with celebrating people solely on the basis of their identity. That's the bad example being set-- telling people that the most important thing about them is their identity.

One can market to people solely on the basis of part of their identity without telling them it's the most important thing about them. Happens all the time, as I've already explained.

Just because I don't agree with some point that you're not actually making yourself but think it's really, really important that I address in a different way than I am, doesn't mean that I don't understand it.

Wait... are you telling me Tim Tebow didn't earn a super bowl commercial a few years ago with his bottom 5 QBr?

Are talking about Budweiser here? Their goal is to make as much money as possible. Anything else isn't their department.

Yes of course.

Yeah that's exactly what happened with Tebow...they picked a random Christian tiktoker and were like "how would you like to be in a commercial?". That he also happened to have won a Heisman was just a coincidence.

You should try being more dishonest.

lol, absolute horseshit. Dylan’s got 10M followers, you don’t just get that handed to you, it’s a cutthroat business. Sorry a young trans person is way more successful than you, the good news is you don’t have to drink Bud anymore.

Conservatives love the free market right up until the free market decides people like the trans kid more than Kid Rock.

Lol. I have no problems drinking bud. It's not my preferred beer by any means but that certainly has nothing to do with this.

You fortunately don't have to try to be any more dishonest.

Tbf the idea of me or anyone "having to drink bud" is pretty. Fortunately Dylan has come around and saved them from it. True American hero.

You’d literally never heard of Dylan before this, but the people who tell you what to think told you to come in and belittle her accomplishments. It’s hilarious.

You're lying again.

I've known who Dylan is I'm going to guess for at least the last year.

Identity may not be the most important thing about them, but it can be important and worth celebrating.

I hadn't heard of her I thought than someone mentioned she was at the Whitehouse and I remembered that appearance as well.

Hey if she wants to pretend she is a woman to earn tons of cash all the power to her.

My guess is she never drinks all those cans she got

Still think it's a huge marketing mistake by Bud Light

How pissed are you going to be when you see your landscapers drinking a rainbow Bud Light can with this person's face on it?