I don't know why people make such a big deal because of this.
We all know the talent and capabilities mers has, he is a well respected member of the community, and my perception of him , is that he has been succesful at this, feeling sometimes that success wasn't enough for him, so he wanted to give something back to the community.
This forum per -se has really valuable information, but for that you have to be willing to work. The information is there, you just have to look for this. There's a lot you can do to improve
There are a lot of places where if you work for it and you're interested you can really be better. So why are there so many fishes/donks/live ones etc etc?
Thing is pretty simple in my opinion, Poker is meritocracy at its best. If you work for it you'll definitely will improve, so what mers is offering is a tool (a valuable tool) but first you have to be willing to work on your own, otherwise those are just words. And that's the big difference, most people won't work hard on this. So it doesnt really matter if you give them a valuable tool, most people won't even use it.
yesterday by chance, after getting back to basketball i started investigating how to get my vertical leap back, after an ankle injury i had, and i found this.
You change air alert for (book, video, or whatever that serves at making you better at poker) and it really illustrates what i think about this.
http://www.youtube.com/watch?v=zZZjPGrq7t4