Quote:
Originally Posted by HeadUpFriend
Ok yea that's what I thought so I need 67% Value 33% bluff then right?
Yep, you've got it!
If you're bluffing 33%, and they need 33% to call, then you've made their bluff-catchers indifferent between calling and folding. So on the river, bluffing% = pot odds.
However, it's also good to note that this is only for rivers. Pot odds compound over multiple streets due to "leverage", so value-to-bluff ratios are different on turn and flop.
Here's a video that explains the math.