Quote:
Originally Posted by Henrik Sedin
not quite know what you mean by "star driven".
i mean "stars" are mostly just media creations, and yes there is a lot of media coverage of the NFL & NBA in the US, and hockey in Canada. and the NBA is "star driven" by the nature of the game, where as few as 1, and rarely more than 8-9 players on your team matter all that much.
i would argue that in all the examples you gave those sports are demand-driven, in those locations. i mean, what stars are driving demand for the Leafs in Toronto? over their history they've almost never had any superstar type players. people watch bc they like hockey and that's the home team, not bc of star players that have been marketed to them or whatever.
yes, stars are media creations, and that's what drives fans to the league. as soon as the NBA lockout was done, everyone flocked to see Lebron, and tv revenue structure is such that small market NBA markets are doing ok even if the fans don't really watch their bad team this season.
canadian media does a lot of hype for all of their teams, with good reason. it's the biggest thing around, without the presence of guys like Eli Manning and Kobe Bryant in their home market. if there are no superstars, they will hype the mediocre stars. when the fanbase is solid,they eat that **** up, even if it's short lived (e.g. Kessel's hot start last season, Reimer). besides the likes of gretzky, sid, and ovie, maybe hockey just can't be driven by a single star.
coming back to what it all means to the CBA.
The NHL's US market is simply not like NFL/NBA at all. if you don't have marketable stars, or your fanbase isn't rabidly loyal, your attendance will suck (Coyotes, Panthers, Jackets come to mind). so you need a solid tv deal, or own your building with all its perks to break even. without that, even winning isn't going to help the team stay solvent in the long-term. the only thing that helps is spending way below the cap, but then it's even harder to build a fanbase.
The league/sport itself is obviously healthy. But someone is getting the shaft, and since the last lockout it really hasn't been the players. they've been getting an increasing share every year. there are teams that are taking it in the teeth, but that's only PARTLY because of increasing salaries. the other part of it is that the New Yorks and the Torontos and the Montreal's and the Vancouvers are eating up a larger part of the owner's half of the pie and are able to bury contracts in the minors, while some other teams are struggling to make the cap floor.