Quote:
Originally Posted by amoeba
No offense but newspapers are dead.
Trump has certainly given them a blip upward. Now is the time to strike!
How much would you pay for an online subscription to the NYT, WSJ, WaPo, LA Times, The Economist and a bunch of other top newspapers/magazines? $10-20/month? Totally seamless, no hassle, you give your credit card to one source.
We could easily get some of the lower rent newspapers to give us better deals or even pay us - thus subsidizing the heavy hitters.
I think the key for the consumer would be an opt out/in to sharing your info. with all those publications. I'd fight hard for it to be opt in. But opt out, as long as it's very clear an not hidden, isn't a deal breaker. As long as the user can choose. Who wants to get spammed by 20+ publications?
But of course that info. is pure gold to the newspapers, which is why I suspect this kind of arrangement hasn't come up in the past. But also info. that I think is massively over-valued due to the Big Data craze, and drowning newspapers clinging to any possible miracle life raft. Big Data will save the industry! We just need to know which of our users like lobster and bowling, then we can target the **** out of that for massive $$$.
As a sweetener we could offer a deal where if you accept to give up your contact info - you still get the coupons from the papers in the mail. I know none of us care about coupons - but some people are obsessive and buy subscriptions purely for the coupons.
Last edited by suzzer99; 02-18-2017 at 01:56 AM.