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Originally Posted by Noodle Wazlib
Do Dems have enough of a war chest to contest all the districts, such that it sucks dry the republican war chest?
Can Dems counteract voter purges at a large enough scale to win some of these close districts?
On the first question, I'd like to see the DCCC and DNC work with campaigns on a very different strategy in a lot of these districts that focuses more on campaign staff and person-to-person contact and less on TV/radio ad buys.
1. Poll every House district. Don't skimp on the polls, spend money and do the job right.
2. Focus more on getting out the vote at the local level than on spending. Use micro-targeting and knock on doors. With the data available today and through polling, you should be able to compile a list of registered Democrats, liberal third parties, and independents who didn't turn out in 2016/14/whatever, and use micro-targeting through social media to know what issues matter to them. Hire 100-150 campaign staffers for about six months, and send them knocking on those doors, prepared to talk about those issues. Arrange to have town halls with the candidate on one issue a week, and invite people to the ones about their issues.
There are about 700K people per district, and average turnout is 35-40% in midterms. That leaves 455K people who are not going to vote, and we can assume ~155K are hopeless. So let's say we targeted 300K. If you got 50K of those voters to show up and vote for Democrats, you'd be taking heavily Republican districts.
Further more, a lot of this could conceivably fly under the radar somewhat and be difficult for the Republicans to counter. You're not turning these races into national races, you're making them hyper-local and targeting people who are largely unlikely to vote for Republicans - they're either voting for you or not voting.
3. Hammer it home with surprise ad buys at the last minute in places that are close. Maybe a week or two before the election, use the continuous polling you're doing to target all of the districts that are surprisingly close and fire away with some ads. The idea is that this prevents what happened in GA-06, which was obviously a different dynamic in a special election, but never the less allowed the GOP to counter and turn it into a national race. Through this strategy, you'd be contesting maybe 100 districts instead of the ~40 everyone expects (although obviously those would get more effort and more attention from the start, including ad buys). So out of those other 60, who knows where exactly you get a feisty candidate, great campaign staffers, and a suddenly competitive race? The Republicans may not even be polling it. You pick the five, 10, whatever where you have a shot and you try to get an uncontested last minute ad buy. It could even be a Matt Santos style, "This is just me talking into the camera," type of ad since there wouldn't be a ton of time for production.
I think if these special elections have shown anything, it's that:
1. Democrats need to be contesting districts across the board.
2. Democrats need to be running candidates that get grassroots support from the left to drive voters to the polls. It doesn't have to be from the far-left, it doesn't have to be just progressive millennials, but it does need to be grassroots.
3. The DNC/DCCC can't ignore any district, they've come just as close in special elections in places where they barely spent anything. This means the party apparatus needs to be able to adjust quickly, poll everywhere, and pour money into races on the fly at the last minute. They can't decide now what races will be competitive in November '18 and build up war chests and dump all the money into those and ignore the rest.
There are a lot of issues with this ad, but I'll just take one: how the **** do you call it Obamacare and not the Affordable Care Act? More people like the ACA than Obamacare, because they're stupid and don't know they're the same... So use the more popular name.