Quote:
Originally Posted by SwoopAE
Sure the event was a sellout but they could pack Marvel Stadium or the MCG and break records if they put on a legit PPV here, people wouldn't care if it started at 9am, they would pack the MCG with 80,000 fans to see a Whittaker title defense with a second title fight and 3 other solid main card fights with name fighters - they fit 56k people into Marvel stadium and while the MCG might not work due to weather concerns as it doesn't have a roof if they wanted to go huge for 80k, they could still easily fill 50k+ fans into every single Australia card if they just held them at Marvel stadium every time and put on decent cards without even packing them (Marvel has a roof and the view from even the worst seats is fine to watch a UFC card) Melbourne will sell out any decent sporting event that's just how Melbourne is.
On second thoughts the MCG doesn't work as no roof, but I see no reason not to have the event at Marvel Stadium every time and get 50-60k fans in instead of their usual 18-20k.
That's not their business model. The UFC has only had 2 events with more than 50k fans. They have had another do 45k and a 4th do 30k. The hundreds of other events they have put on have all done ~23k or less. In fact they've only had 10 more events that have done 20k or more.
Looking at the 5 biggest UFC gates of all time, only 1 had a huge attendance (#3 UFC 129 - 55k in Montreal). The others had attendance of 20k, 20k, 18k, and 16.5k. The UFC's biggest attendance of all time was in Australia with 56k. It's gate was $6.8 million. I have no clue how that stacks up overall but it's quite a bit less than the #5 gate of all time which did $10.5 million.
Point being the UFC only has so many fighters and so many big name fights. I'm sure they'd love to do big shows every event but that's not realistic. Most of the huge stacked PPVs will be in Vegas and NYC because that's where the money is made. What you are complaining about in regards to the UFC's Australia events I could complain in regards to the UFC's Texas events. The UFC could sellout Cowboys stadium to the tune of 100k+ and have expressed an interest to do so but the opportunity has yet to arise.
While Australia has had smaller cards, UFC 193: Rousey vs. Holm was a stacked card and previous ppv cards were not as bad as this particular card but unfortunately Australia does get a higher percentage of fight night cards relative to other locations. Isn't a big part of the problem that the UFC is trying to showcase Australian talent and there aren't that many great fighters in Australia? That's not meant as a jab considering Texas has worse talent than Australia despite a higher population.