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you guys should post this in the "things that piss you off but shouldn't" thread
I mean the complaint here is "some company trying to market to group X is pandering to group X"? OK then.
There's pandering and then there's pandering.
Also I don't really get the mom at the end mocking cage-free eggs or organic ingredients. I guess they are arguing that moms put up with so much judgemental s**t, that they've earned the right to feed their kids any crap ingredients they damn well please?
The first half of the commercial seems aimed at well-off suburban moms with a martyr complex, who love to pretend they have it tougher than anyone else on the planet... then the last 10 seconds seems aimed at the anti-PC Trump moms.