It looks like a commercial a team on Celebrity Apprentice would make.
"Ok, we have to be sure we showcase all the features of the phone. I think a great way to do it would be just showing everyday people interacting. And let's not forget to highlight the brand messaging."
The level of phone related obnoxiousness in that ad created the hope and expectation that by the end, some phones would end up in the pool. I'm very disappointed.
At this stage, I think we need a national moratorium on smartphone commercials in general. Been watching the NBA playoffs*, and they're just relentless. That S4 ad is the worst, but they're all the same "overhype trivial features, take ridiculous snipes at competition, layer on obnoxious snark" bull****. Thinking of the Nokia Lumia church fighting ad here too. Time to step up to the plate OBAMA
*my excuse for the masochism having seen so many commercials, don't channel-surf as much when I'm watching a single live sporting event
But, yeah, that S4 commercial. Jesus Christ. What focus group liked that one? Round them up and execute them, imo. Goes straight for the the depressing demographic of "middle-aged women with disposable income, no technological savvy, and a void in their soul that can only be filled by having a phone you wave your fingers to answer".
All those S4 "features" make me think of identity theft and missed opportunities to screen my calls.
I had an S3 for a few months and it was actually quite nice with the glaring exception of unspeakably poor phone reception. A huge percentage of dropped calls, and near 100% garbling of calls for a few seconds here and there. Just completely a dealbreaker (previous droid dealbreaker was "crashes requiring removal of battery and restart") and that was also on Verizon where my iPhone does calls without a problem.
That would be the only thing I really want to know about the new version.
The "Hopper" commercial with the Boston douchebag family, where it clearly states in the fine print during the whole commercial "remote viewing limited to one device at a time" while implying everyone in the house is using it at the same time.
I didn't feel like starting another thread for awesome commercials but this one is amazing. I saw this before a video on youtube and actually didn't click skip ad because it was hysterical.
The Izod commercials with the four male models golfing, surfing and playing ping pong in a pool while wearing their Izod apparel makes me want to eviscerate a kitten
One commercial that I'm sure a lot of you don't like is the insurance commercial where the Dad driving his kid gets "hang-ons" - other people attaching themselves to the car like sucker fish, scaring the crap out of the kid and Dad.