Quote:
Originally Posted by Do it Right
I realize this is a mountain of text and I think verbosity and bull**** tend to go hand in hand, but I really did not want to leave anything out as this is a very counter intuitive issue. Hopefully this goes a way towards explaining why when given a choice of a 10% per hand vs 30% on winnings system most of all players would stand to substantially benefit under the latter?
I think the maths is correct - players would certainly profit more from 30% winning system than 10% per hand.
However, the logic is not.
What you are effectively proposing is that from net depositing players losses, the poker site keeps 30% and the winning players keep 70%.
The poker sites costs include:
- Payment processing costs (e.g. 3% on all moneybooker deposits) and payment and fraud team salaries
- software licencing/building/development costs
- marketing costs such as banner advertising, tv advertising e.g. sports tv ads for bookmakers, magazines, marketing team's salaries to run this
- design team costs to build images for all promotions and website updates
- risk on affiliate deals such as CPA deals that could go wrong
- salaries for all support agents and other roles such as those sending the newsletters out and analysing the results
- much more e.g. content editors to build and proofread the new promotions, including t&cs, text message guy to decide analyse effectiveness of sending text messages for balance reminders etc
Whereas, the winning players costs include mainly the time to play.
I think in reality the split would need to be far more in the region of 70-80% in favour of the poker site for this to be a viable proposition for the poker site, which would turnoff any cash game poker player.
I do not have the figures of what % of net losing players ends out going to the site in rake, and how much is withdrawn by winning players, but I'd imagine it is around 70-80%.
What you are effectively proposing it to say let winning players keep around 70% of the losing players net deposits, rather than around 20%-30% that is now. Clearly, this would be a big cost for the poker site.
This is short sighted I think, if you kill the poker site's margin they will cut back drastically on all marketing efforts and they will be less players entering the poker economy willing to lose, which is where both the site and the winning players make their money.
What we do need is:
1) poker sites to re-build the software to be far more fish friendly (at the moment most software is hugely geared towards grinders)
2) poker sites need to focus on fish friendly promotions
3) poker sites needs rewards affiliates based on the fish they bring in, not the grinders.
We are seeing progress in all 3 of these areas, though it is, and will, take time.
I am one of the optimists on online poker, I think once poker sites have implemented all the 3 areas above, then they will see a much better ROI on marketing costs, and so we will see an increase in marketing spend.