This doesn't have as much value as quarterly segments, but
Quote:
WWE Raw on Monday, February 17 scored a 3.08 rating, continuing a four-week slide for Raw...
- Jan. 27: 3.24 rating post-Rumble
- Feb. 3: 3.15 rating
- Feb. 10: 3.14 rating
- Feb. 17: 3.08 rating this week
That snapshot would tend to indicate that the direction WWE took at the Rumble wasn't positive for its TV ratings. If the original pop that Batista's return got was meaningful, you would think it wouldn't then start a ratings slide for the show as a whole after he wins the Rumble. I'm just very dubious that there's much indication from a business standpoint that Batista is actually helping them right now.