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"Need"? This isn't Money in the Bank. It's the top guys competing for a main event spot at WrestleMania. It's usually not used to elevate a mid-level guy.
Not that I would have a complaint in the world with Barrett or Ziggler winning it.
you could argue this during the attitude era but given the massive disparity of top level guys, wasting the RR win on someone massively over already seems dumb. the rumble is a far more legitimate elevation tool than MITB. MITB guarantees what? cashing in a championship on a guy who's already hurt? they're still a fringe champion with not much legitimacy (see: swagger, bryan, punk the first time). give the guy who's on the cusp a rumble win, and whether they win or lose at WM, they're elevated to legit main eventer