1/2 NL, effective stack $600, 5 handed. Villain is a pretty wide. I'd say he's ~VPIP 60% and PFR 30%. Hero and villain have a lot of history and he definitely views hero as a strong TAG. Villain tried to 2.5x bluff hero earlier on a board that made no sense and hero called with second pair.
OTTH
Villain limps UTG and it's folded to hero in SB with K
T
who raises to $15 and only villain calls.
Flop ($32): T
8
8
. Hero bets $15 and villain calls.
Turn ($62): K
. Hero bets $30 and villain calls.
River ($122): J
. Hero bets $50 and villain raises to $200. Hero? Thoughts on betting the river and sizing?