How to choose a coach:
1) Has to be there HIMSELF, "been there done that" where YOU want to be
2) Has helped others to achieve the same.
DONE.
Don't make things more complicated than they have to be.
===============================
Definitearticle is correct - in theory. And if i had never coached, i'd agree with him.
As somebody who has in REAL LIFE pushed many people over the finish line, i have to disagree.
Short strategic Talks:
Bullcrap. Sounds good, always fails.
People who know what they want don't need this. And those who don't, only very very few will end up being a client. Somebody who values his time doesn't do free strategy sessions.
I've had people send me 20k+ for coaching packages without ever exchanging one word. Those are the ones who will also win most and use coaching the best way.
It's actually the students who wanna talk, "get to know you" and all this stuff for little girls and babies... they end up nowhere.
The same way i'd instantly run away from any coach who will offer me 30min strategic talks. WTF.
(only exception: newbie coach who needs to build up reviews...thats fair game, but should be a limited thing)
Evidence of success, complete data set:
Yes, in a perfect world we would know everything about everybody and could make programable fully rational decision.
But there is a business reality in play and you have to apply your standards to a given situation.
1) Most coaches (90%+) don't have any reviews that are not from friends
2) Almost all coaches (98%) don't have any before/after reviews + graphs and success stories
So, as somebody who wants to marry/bang a thin, big-titted, big-booty girl who speaks 20 languages fluently and is a math wizzard, well i suggest you change your standards or stay single forever.
You can try to convince the hottest girl on the block who has all the looks, but who speaks only 10 languages and is only half of a math wizzard... you can convince her to study an extra 10 languages.
Point is, she doesn't have to, because her competition are overweight skunks.
Just saying, before you complain about the skin tone of this hottie, look at the real world!