Granted you are deep enough not to warrant an intashove and also assuming opponents are typical (not uber agressive or uber weak etc.) how should you generally bet the flop in NL when u flop top pair top kicker or similar hand? Should you bet the pot, bet half the pot, bet more than the pot etc.???? If the answers are necessarily too varied because of numerous subtle or non-subtle factors, then what kind of betsize is bad and should be avoided other than the most obvious too-small of a bet or all-in when really deep-stacked?

what stakes we talking about? Betting 60-100% pot is extreamly standard when flopping TPTK on a dry board. I would refer you to the NL forums for your stake since they have way more traffic than here.

Txs for reply. uNL for now.

I'd try to size the same as a lot of your cBets. I don't really feel the need to pot it if the board's super-dry, especially against nittier opponents who are only going to put significant money when they're ahead and who might put a smaller half-pot size bet in with TP (otherwise folding).

Same amount as a cbet bluff with complete air to balance your range (you might bet more with a strong TP if your opponent is just a complete calling station who is gonna pay with almost his whole range)

Otherwise bet like 60% of the pot on a dry board, maybe more if the board is drawy, but you just want to make your steals as profitable as possible (since you will only hit the board 1/3 of the time, so yeah 50-60% pot with your whole cbetting range is fine on a dry board)

Standard would be somewhere between 2/3 to pot size, depending on stack sizes, vil tendencies, number of vils in hand and nature of flop (dry or wet). Flop is fairly standard, the turn is where it starts getting interesting and you have to think about commitment issues.

your stack size and his has way more importance on how you are going to play the hand out than most anything.

deep stacked you must play the player well or you get run off. you must not tip off your hand to him.

I don't really know how to answer that question since it depends on so many different externals. Stack sizes, who the opponent(s) are and how I read them? Did I raise pre? From what position? Did I call a raise? How much was the call? What does the flop look like? How big is that top pair? Do I have redraws?

There are also those occasions where the best policy is to bet nothing on the flop. If I raised from an up front position, the board makes a TPTK, but is likely to not produce draws, I just might check it. If the opponent knows that that raise coming from an early position likely means big pocket pair or AK, declining the c-bet he's expecting might confuse him. Against weaker players, sometimes you can give that freebie if it leads him to believe his TP and not-so-good kicker just might be good.