$28.5MM/team would be nuts. My understanding is the tier 3 media rights (which teams previously owned themselves) earned anywhere from $3-$12MM/team, depending on the program (UF and UGA were at the top, and it trailed off from there). So we're talking about an eight-figure increase to each team's annual revenue.
Add to that the ESPN and CBS contracts, and we're primed for yet another round of coaching salary inflation.