NBC will air a total of 5,535 hours of Olympic coverage during the London games. That's a little over 230 full days of coverage crammed into two weeks across six networks (NBC, NBC Sports Network, CNBC, MSNBC, Bravo, Telemundo), two specialty channels (for soccer and basketball), a 3D network (for cool-looking 3D stuff) and NBC's website
Probly has more to do with him being 6'5. He's never been particularly great out of the blocks. But yea its not out of the question that its strategic. No reason to risk a dq to win the first 10 meters if ur a near lock to win the race anyway.