Quote:
Originally Posted by full_house_fan
Very true. But then as you know, that's the case for almost ALL books in ALL areas, not just poker books. IIRC, there's around 200,000 books published every year. For those relying on conventional bookstore distribution via conventional publishers, very few outside of those that are heavily marketed, with a well know author have any decent sales at all.
Of course you know this, since you're in the publishing industry, but I felt it worthwhile to point out that it's only a very small percentage of books that make it as commercial successes....especially for those who think writing a poker book is the easy road to a quick fortune. It's not likely to be unless you are a media celebrity AND have one heck of a marketing and PR campaign.
You misquoted me, Mason. You need to include what I said before the part you quoted, or you don't have the meaning. What I'm saying is "not likely" is to make a
quick fortune -- with the emphasis on quick -- from writing a poker book unless you have something that will result in a lot of sales quickly, during the life span most new books stay on bookshore shelves before they get sent back to the publisher.
The prospect for any new twoplustwo title is drastically different than that of a new book/title from an unknown new author on the shelf in a bookstore. I suspect your model is not to make a quick fortune, but to make one over time...a very long period of time. I did not say it wasn't possible to make money from publishing poker books. Obviously it is.
Having studied the book and publishing business a bit, I thought it worthwhile to dissuade or at least give pause to folks who might think writing a poker book (and selling via conventional bookstore distrubution channels) is some quick and easy road to a quick fortune; especially if they were not already a poker celebrity or had the means to launch a very good marketing and PR campaign to market the book. That's all.
As you no doubt know as much if not more than anybody, it's a lot harder and takes a lot more work than most people realize to make a fortune in the book business -- in any area of the book business. Anybody who thinks otherwise needs to consider the statistics on the number of titles published each year, how skewed sales are towards a small percentage of titles, and exactly how the book publishing and distribution business works -- complete with the joys of bookstore return "policies". Marketing and PR is
so important, for bettor or for worse, when you consider what sells.
I don't care to get into a discussion here, and I think I've bought every poker book you've ever published. Thanks for publishing so many good books over the years. Please keep up the good work.