launched last week on IG and we're launching on Snapchat next Saturday with Jennifer Vaughn (Playboy cyber girl of the year 2013, #1 talent producer for Playboy Premium and #1 online photographer for playboy)
https://www.instagram.com/your.girlfriend.experience/
I have front loaded the content with more of her modeling work but I'm transitioning to a majority candid and will punctuate with model shoots...
i have 303 followers at the moment and have had very high engagement on pic likes. Jen shot my gf and posted those shots yesterday which was good for about 130 of my followers in a few hours but then she took the shots down, I haven't found out why but I'm guessing she wants to time them better with the Snapchat launch. I had no idea bout Snapchat but she has a subscriber service that she is making as much money as she wants to from (she limits the number of subscribers to keep it manageable). So, anything that we can get from that will be free money up front as far as my business plan is concerned.
Before I posted anything I built a spreadsheet of hashtags and split them by category so that I could shop for the right ones that apply to each frame... Then I have story boarded my posts so that I can begin to establish a narrative. What I've found is that the hash tags used in a posting are only good if that is a hashtag people are going to search and scroll through... "#sisters" is probably not going have people searching it to look at... but "#ravebra" is something that will get looked up when girls are needing ideas...
this may seem obvious but judging by the number of commercial posts i see wasting hashtags on things that will never get looked up impresses me lol
so, after i post i have been spending time searching hashtags for posts that i can like... my 2 most useful so far have been #singledad and #bros ... #singledad probably gets me the most click throughs but there is a lot of spam to sort through in those posts whereas #bros is almost all my target demographic. i need to find 4 or 5 more hashtags like these that stay busy enough to keep me from running out of new posts to like.
Today i made no posts and only liked others' posts throughout the day... i added 35 followers which seems pretty decent. I'll be putting 2 - 3 posts out per day going forward (with the exception of this weekend when we go to Houston to launch on Snapchat).
my target is 15k followers within 6 months. that will definitely be monetizable.
Depending on the quality of takeovers that I can put together for her on Snapchat I could go a bit quicker than that...
This is mostly just an exercise in learning how to create a brand from scratch... identify inefficiencies and exploit them. i think that this platform offers a lot of advantages for advertisers
we'll see lol