Hi,
I have often seen information posts here so I figured I would try to post this here. If there is a better place for this you are welcome to move the thread, or if someone could point out a more appropriate forum for this question.
I am setting up an affiliate program for my company, which is expected to launch next January.
We have done some analytical work and have come up with the % of revenues the affiliates would get.
My dilemma is the following. I am trying to figure out what would be a more attractive options for affiliates.
What is preferred:
a)Get Increased % of revenues if your customer spend more money, e.g. you would get a higher % if all your customers would play for more than x,000$
b)Get increased % if you have more paying customer in the month, independent of how much they play for.
On other matter.
c) Do you think it is more attractive to get one payment for each paying customer in a "refer a friend" program rather than % of revenues?
Hope I can get some discussion started