Quote:
Originally Posted by Somtum2
Unibet is growing because:
1. There is currently a market for rec-friendly sites.
2. they are advertising a ton.
3. they are rewarding most players at a loss to the company.
4. they are still relatively new and have a very low reg ratio.
2 isn't true for poker - the sportsbook advertise a ton, but that's it. 3 isn't true at all, we make money at poker. We do pay out greater total rewards than most sites, but it isn't at a loss. We've also been offering poker for 10 years so I'm not that worried about 4.
Quote:
Originally Posted by Somtum2
They are still small so they value regs to keep the games going but as soon as their player base reaches a sustainable number, they have literally every reason to hike rake and slash rewards from the high volume players down
Well, I want to eventually change the loyalty scheme to be more about rewarding losers than only rakers. I'd like to take some away from the top end and pay it out to losing players instead. I don't know if that counts towards your theory as it's for site ecology reasons.
Quote:
Originally Posted by LektorAJ
I am just about reaching the stake levels at which MPN is lower rake than Unibet and I'll be gone straight away when that happens unless Unibet lowers them further. That's market forces.
Quote:
Originally Posted by Somtum2
Rake pricing controls the flow of regs in the market to some degree, but has little to no affect on the flow of recreational players.
I agree with Somtum2 on this one though - I don't think many people realise what the rake is. We have low microstakes rake because I think it helps enough with churn, and it's where a lot of our new players will start out.