Quote:
Originally Posted by Do it Right
http://www.forbes.com/2010/02/10/int...okerstars.html
This article's a little bit older but I never saw it mentioned here and it has some really interesting bits.
Like those figures. Their revenue is much larger than I expected. Either way its absolutely mind boggling how much these sites are taking out of the games in rake. $1.4 billion. To put that into context of poker, that's 14 MILLION full $100NL buyins raked per year. On a day to day basis that is nearly 40,000 full $100NL buyins raked every single day. Is it any wonder the games are in the shape they are today.
I don't think enough people actually realize how much they pay in rake per hundreds hands. See http://forumserver.twoplustwo.com/28...ay-ptr-867882/ for a site by site breakdown; Stars is actually one of the effectively 'cheapest' sites for certain reasons. Right now there's probably not a whole heck of alot we can do about the insane rake since Stars and FTP have an effective monopoly for US players but consumer awareness is always the first step.
Interesting take you've got on these figures. I look at them and think how it puts the lie to everyone who says the sites could rake a small fraction of what they do and still make money.
Quote:
Originally Posted by two2brains
so stars could cut the rake by 50% and still profit 250 million a year??????
Did you even give this a moment's thought before posting it? Hopefully you were joking.
Quote:
Originally Posted by Do it Right
Not quite. It's a bit more complex. It depends on what percentage of their expenses are scaling and which are static. What I mean by this is they show:
revenue = 1.4billion
expense = 0.9billion
===============
profit = 0.5billion
One expense will be employee salaries for instance. If they cut the rake in 50%, they still owe their employees the same as they did before cutting the rake. However, a large chunk of their expenses are scalable expenses. For instance 'rakeback'. If they drop the rake 50% then they cut 50% off their expenditures in rakeback so it is perfectly scalable. What matters is exactly how much of their expenses are scalable and how much are static. Going off the Party Poker charts, its reasonable expect the vast majority of their expenses are scalable. So while if you cut the rake by 50% they may not be making 250million, they very well could still be making 200million per year. Either way a huge amount of profit for offering a relatively simple service.
I'm trying to think of a single significant expense, other than rewards, that would be scalable to the amount raked. Lots of things are scalable to the number of players or number of hands dealt, but I don't think there's much else that would cost them less if they dealt the same number of hands, but raked less. Income tax, I guess, since they'd probably be losing money. But things like employee salaries, advertising, banking fees, computer hardware, and bandwidth expenses aren't going to change one iota if they were to rake half. As a matter of fact, I could even see some of them increasing - less rake means more winning players, which results in more banking fees and even more employees, hardware, etc, as more players continue playing. If you flip it around and say that means they save money by charging more rake and making more players lose, it becomes rather disturbing, but there's some truth to it. I don't think that's exactly the intent, but it's the result.
I think I'd be generous in saying the average reward across the board is 20%, considering how many casual players will be getting 0-10%, but I'll go with that for these calculations:
Now (In Billions)
$1.4 Revenue
$0.9 Expenses
$0.5 Profit
With Half the Rake (In Billions)
$0.7 Revenue
$0.76 Expenses
$0.06
Loss
I'm taking $1.4 in rake * 0.2 = $0.28 in rewards, which leaves $0.62 in non-scalable expenses. $0.62 + $0.14 (half of $0.28) = $0.76.
Now I have no idea if the Forbes figures are accurate, but if they are, I don't see Stars being very profitable at half the rake. Certainly nowhere near $200 million.