My 9 high bluff got called and I said "you're good". I wanted to see his hand without showing mine but he was clearly reluctant so I did just show mine without making a big deal out of it.
I know he had every right to insist I show my hand if I want to see his by the rules but it reminded me of the PH vs JRB controversy where this spot caused a massive drama with PH (bluffer) insisting it was very bad etiquette from JRB (caller) to not show, even though PH didn't show his.
I think it's certainly nice to show and personally I'd show as the caller, especially if I'm trying to be friendly with a fun player. But I don't think what JRB or my opponent did was some huge breach of etiquette and I'm actually stunned that the whole table was on Phil's side berating JRB for apparently not following etiquette.
What do you think?

If anyone's interested here is the video for entertainment purposes (row starts at 02:53):

Most people will show their hand once you say "you got it". However, he's within his right to ask you to show, since he called you. Then you're within your right to just muck, and then he doesn't have to show his hand to take take it down. (I believe.)

IMO PH is being a baby and completely out of line. If you want to see his hand you are going to have to show yours. It is a perfectly fair trade and perfectly acceptable to expect that.

Also, I always like to loudly announce my bluffs etc (especially when it is ugly like 9 high). Then when you show up with the nuts 30 minutes later the villain (who may have been in the previous hand, or may not have been in the previous hand) remembers that you are capable of betting with air on the river

Think about this for a moment.

If my opponent says "You're good" and I think there's any possibility I am I just show. If I bluff and get called and say "You're good" and my opponent doesn't immediately show I turn up my cards - and proudly announce "9 high!" or whatever it is I have.

I think the "You're good" line is an invitation and that invitation can be declined without being rude. If my invitation is ever declined I quickly fall back to the actual rules.

I did recently c-bet a flop with J high and get called. Shut down after that and didn't improve. Room has a "last aggressor regardless of the street" rule. I paused for just a second and turned up my hand an it was good. Glad I didn't take the opportunity to just muck it.

If someone at the table I want to keep happy says, "you're good" I just show my hand. Otherwise, they're going to have to table their hand or muck. I suggest you just do one of these right away since the showdown order is pretty standard if there was a bet on the river. No point in getting upset about the rules of the game.

I mainly do this because I NEVER use the line, "you're good" and I don't think it's fair that they always get to see my hand, but I only get to see their winners.

Also sometimes they are saying "you're good" with hands as good as one pair, when I called them with worse.

And then some dbags use the line when they have the clear winner.

Show or muck OP, stop slowing the game up.

How do you show up with the nuts 30 minutes later in NLHE? I see this logic all the time and I don't understand why do you want pepole to know you bluffed. Isn't it more likely you will have high card/bottom pair than the nuts?

I'd much rather have the table think I'm never ever capable of bluffing. Middle pair is the best hand I can make people fold in most games :/

It's not a secret. When your bet gets called on the river, it is your turn to show. You can either say "you're good" and hope that your opponent turns his hand over instead of exposing your hand (where everyone who is paying attention assumes that you bluffed anyways), or announce your hand and hope to be able to meta-use that information that you showed to your opponents later.

Obviously my "30 mins" may have been an exaggeration, but the sentiment of my post remains: if I ever make a river bluff and it gets called, I would much prefer to shout it from the rooftops that I bluffed and I have nothing than to either throw my cards into the muck or say "you're good". I feel that I get called lighter in future hands by doing this. Additionally, it tends to make the table more fun as we can all have a big laugh about how my 9-high bluff didn't get through. You are free to act how you want when your bluffs get called, and I will act how I want.

This.

Not sure what are you talking about, I think you completely missed my point. I never said anything about acting after you get called(I make it as fast as possible, regardless if I win or lose).

I was just wondering why people like to be known as capable of bluffing in a game where you have ~30% of flopping a pair or better.

I won't unduly slow up the game but my preference if I have acted last and there is a showdown is for the other player to either table or muck, regardless of any verbal declaration of the predicted outcome. If the other player says "you're good" and hangs on to his cards, I'll usually pause a few seconds for him to turn over his cards or muck. If he hangs on to them instead, I'll just table my hand. Whether he turned a made hand into a bluff or was doing it with air, I'll have a fair enough guess based on the action and other hands I've seen him play.

The only thing I want to avoid is the angle shot.

to me this satisfies both the rule and the etiquette

You've been called, sir... show your hand, or muck if you insist on hiding information.

That's exactly how I think it should be and exactly what I did except you phrased it in a more diplomatic way and I was straight to the point which is I guess what the other posters had a problem with.

Why? What's so bad about getting angleshot?

Is your ego so fragile that you're going to monkey tilt or your game so weak that a single showdown is going to unravel your strategy?

Someone says you're good, you fastroll. And if it turns out you're not good, then enact the "fool me once, shame on you; fool me twice, shame on me" clause and the next time it happens remind him that he's lost his common courtesy privileges.

Or people can just stop saying that hoping to see someones hand without showing theirs. If it is little effort to fastroll then it is equally little effort for someone to instantly muck his hand because he was bluffing. The one saying "you're good" is causing the possible delay, not the other way around.

But I can only control me.

But at least we can all discourage it. If I don't do it then my neighbor won't expect to be able to not show and see cards.

Show your hand. Win the pot. Lose the pot. At lower stakes fewer players can use any information gained all that well anyway. This situation is mostly just delay of the game for everyone at the table without significant benefit most of the time. One opinion.

If I remember correctly from the clip .. Phil was acknowledging the rule but was playing it off as 'bad etiquette' to request that the hand be shown.

Players that insist on a show put a target on themselves at most tables. If you don't care, no biggie and move on to the next hand and deal with the 'backlash'. I like (and use) the information, so I will put up a little battle to get it at some tables.

I also read somewhere on this site that the phrase "You're good" made the hand dead at a certain casino (Venetian?) and so there would be no fear of showing first and then losing the hand to a 'false' statement ... and then having shown your hand as well. If you were told 'You're good' then you also could muck and take down the pot in this room.

I had a hand very recently where a guy obviously missed the River but so did I and checked behind. He said "You're good" and then began a rant about missing an OESFD finally picking his cards up and mucking them. I quiet mucked my hand and accepted the pot. What he didn't know was that I had missed the low end of the same OESFD and would've lost the pot had I shown my hand first .. per the 'etiquette' suggested by PHellmuth.

DO YOU REALLY THINK PHIL WOULD'VE TURNED DOWN THE POT HAD JRB SHOWN A WORSE HAND? Doubtful ... GL

If you said "I've got 9 high" and the other guy refused to show and let you muck, I'd say he was being a little bit rude.

And no matter what you said, I'd think he was a little rude if he had a hand that was close to the nuts and refused to show.

But just saying "you're good" is extremely vague, and it is fair for villain to want more information before he shows a bluff-catcher type hand. I've several times called down with Ace high, been told "you're good" or "good call" and been shown third pair.

This is one of the more tilting threads in a while. The hero and the villain are both jerks.

When you bluff and get called on the river, just table your hand or muck your hand. When an opponent says "you're good" when you call him on the river, just table your hand.

And the whole notion of, "I know I'm supposed to show first because I bet on the river but I don't want to show but I do want the villain to show" makes the OP a slightly bigger jerk.

I hate live poker sometimes.

Exactly.

I never say "you're good." I think it's really ****ing stupid. But I can't stop people from doing it to me.

Only if you think the importance of discouraging it outweighs the cost of discouraging it.

Your crusade against this will cost fewer hands per hour. You will admit that your hand contains valuable information. You will give up any pretense of being a fun-loving gambler.

At small stakes, where winrates are high, opponents are unsophisticated, and player pools are large enough that few will accumulate a good distribution of your range, the costs heavily outweigh the benefits.

If I ever end up playing HU with ten million dollars in cash on the table, I swear I will be the worst behaved player ever - I'm going to angleshoot the **** out of my opponent and slowroll and do everything in my power to tilt him or her and increase my chances of winning from 50% to 51% (or more likely 30% to 31%). Because the value of being an unbridled jerk is of greater EV than what I expect to win in a lifetime of small stakes cash games. And I will gladly walk away (win or lose) from the entire game of poker and never show my face in a casino again should I be mocked as the biggest ****bag ******* ever.

But you know what? At a 2/5- NL table or 40/80- LHE table, I'm the lucky ass donk who shows up for a bit and splashes some chips around randomly, and can afford it because of the cushy job that my rich daddy set me up with. Oh you tried to bluff me? Ha, ha, I called you with king high, that's fun. I tried to bluff you? Busted! Ha, ha, all in good fun. We're all having fun.