I don't like the article, too much generalizations.
Quote:
Tests done since 1933 show that people who talk about their intentions are less likely to make them happen.
Announcing your plans to others satisfies your self-identity just enough that you're less motivated to do the hard work needed.
In 1933, W. Mahler found that if a person announced the solution to a problem, and was acknowledged by others, it was now in the brain as a “social reality”, even if the solution hadn't actually been achieved.
I can see this being the case for
some but not for others.
In my case, I do like to announce my goals to friends and family and present it as a 'done deal' because it gives me a much higher motivation.
Why?
Because I don't want to embarrass myself and look like a failure.
So I work harder in order not to fail.
This is how I managed to stop smoking 'cold turkey' after 20 years of smoking and I was actually shocked at how easy it was.
So, I see the phenomena talked in the article as a very subjective thing and not at all as a psychological rule of some kind.