Since this is probably the #1 most asked question in my PM inbox, I'm going to waste some valuable sticky space here...
This is intended as an alternate "alternative universe" version of the wildly popular and successful Brick and Mortar forum. It is intended to cover roughly the same topics as Brick and Mortar, but with different guidelines for posting content and moderation.
If you're honestly interested in the HOW and WHY as opposed to the WHAT, I suggest reading the thread in
ATF (specifically the responses from Mat - see posts #36 though #100 or so) and of course the
Moderation Discussion Thread here.