Plato's "Form of the Good" is apropos here with the disclaimer by
Aristotle who stated that the "Form of the Good" does not relate to our sense bound reality and therefore is untrue due to lack of inclusiveness.
https://en.wikipedia.org/wiki/Form_of_the_Good
Of course Aristotle is the Greek philosopher to which we, in the West, East too, look when we justify materiality and sense bound activities via "logic". Its amazing that modern Man sees Aristotle in this way though his teacher was Plato. Could it be that he was really this obtuse or was it that our modern scholarship has weegeed down Aristotle to fit our preconditions? Too me, probably so.
The problem is that in this thread all considerations are related only to the individual without consideration as to whether "morality" or the "good" is a universal not created but working through the human soul. Plato speaks to "ideas" and of course there is the "idea" of the "good".
In the modern view we are led to the contrast between "nominalism" and "realism". Is the "form of the good" merely a name not associated with sense bound reality (nominalism) or an active entity which is the real "realism".
It appears, according to the reference, that Aristotle chose Nominalism while Plato, of course, along with Aquinas and Goethe chose Realism.
The question becomes and has always been: is there a higher world and is there a connection to our sense bound reality ? This is the work, to clarify through the evolution of the intellect the reality of Plato's "realm of ideas".
There is obviously much more but aphoristically the "beings" of the thought world are immersed in and are a morality as in the spiritual world morality is such as we might call our laws of nature.
A human being can be called a "moral tone poem" who in his sojourn between lives he is appreciated as such. Man knows "the form of the good' to which the individual man carries with him into each life for the "Good" is within each individual man as a cosmic being working the earth but always impressed as a being of soul and spirit.
No matter how you cut it there isn't a one of you who , in some way, attempt to better one's self on a daily basis and this betterment is inextricably tied with the "good" economics, utility, and materialism notwithstanding. Yes , some fall from grace and I believe it was earlier said that being human is not an animal with control and management of the terrors of Pandora being our work; nothing new here Mr. Atheist, straight from the religious and philosophy or any that denies only the material in their life, whether consciously or unconsciously and the work is to effect these matters into consciousness.
Within Man is the "Good" and the manifoldness of the human spirit brings forth a creative substantiality, the flowers of life.